GOOD HEART BA ACADEMY
Learn Business Analysis by actually doing Business Analysis.
A self-paced, competence-based Business Analysis learning experience that combines structured teaching, practical projects and your own AI tutor.
Learn it. Practise it. Apply it. Prove it.
LEARNER WORKSPACE PREVIEW
Module 1 of 12
Becoming a Business Analyst
Your Academy learning space
Study Guide
Workbook
OBI.AI
12 Modules • Practical Projects • Portfolio Evidence • AI Tutor • Self-Paced
SHOW ME
See how the work is done through worked examples.
Business Analysis is something you learn by doing.
Many courses can teach you terminology. Good Heart BA Academy is designed to help you use it.
You will learn the knowledge, see Business Analysis demonstrated, practise with guidance, complete work independently and build evidence of what you can actually do.
HELP ME TRY
Practise with guidance, feedback and support.
NOW I DO IT
Complete independent activities and portfolio work that demonstrates your competence.
YOUR GOOD HEART BA ACADEMY AI TUTOR
Meet OBI.AI
OBI.AI supports you as you work through the Academy. Ask questions, practise conversations, test your understanding, work through scenarios and receive feedback on your work.
Your AI tutor will help you understand, practise and improve your work. During assessed activities, it will coach you rather than completing the work on your behalf.
Everything works together.
This is not a folder of course files with AI added on. It is one connected learning experience.
STUDY GUIDE
Learn concepts, methods and professional context.
WORKBOOK
Work through exercises, notes and practical activities.
OBI.AI
Your live AI tutor throughout the learning experience.
PORTFOLIO ARTEFACTS
Create real BA outputs that demonstrate what you can do.
PROGRESS PASSPORT
See where you are, completed work and where to resume.
COMPLETION RECORDS
Keep a record of modules successfully completed.
THE CURRICULUM
From your first BA questions to an end-to-end project.
Work through 12 structured modules designed to build your understanding, practical ability and confidence step by step.
START HERE
01
Becoming a Business Analyst
02
Projects, Change & Ways of Working
03
Finding the Real Business Problem
04
From Problem to Business Case
05
Stakeholders & Professional Communication
06
Elicitation & Discovery
07
Writing Excellent Requirements
08
Modelling the Business
09
Managing Requirements Through Change
10
Data, Technology & the Modern BA
11
Solution Evaluation, Change & Benefits
12
First End-to-End BA Project
START WITH MODULE 1
Becoming a Business Analyst
You do not start by memorising a job description. You start by understanding what Business Analysis is, how a BA thinks and works, and then begin applying that thinking yourself.
01
Understanding Business Analysis
02
The Good Heart BA Mindset
03
How a Business Analyst Works
04
Roles, Transferable Skills & Stakeholders
05
The FreshBite Challenge
06
Portfolio, Assessment & Reflection
WHAT YOU BUILD
More than course completion.
The Academy is designed to help you build knowledge, practical ability, evidence and confidence, not simply work through lessons.
KNOWLEDGE
Build knowledge of recognised Business Analysis concepts and practices.
PRACTICAL ABILITY
Practise techniques through realistic activities and projects.
EVIDENCE
Build portfolio artefacts that show how you approach the work.
CONFIDENCE
Practise before applying the skills in professional situations.
PROFESSIONAL DEVELOPMENT
Built around recognised Business Analysis practice.
Good Heart BA Academy is an independent professional-development programme. It is not accredited by BCS or IIBA and completion does not confer a BCS or IIBA qualification.
Its terminology, techniques and curriculum coverage are deliberately aligned with recognised Business Analysis practice so that learners develop knowledge and skills that are relevant to the profession.
Professional development • Practical competence • Portfolio evidence
Module Completion Records confirm completion of Good Heart BA Academy learning. They are not professional certifications.
WHO IT’S FOR
Built for people who want to understand the work, not just the terminology.
Good Heart BA Academy is designed for people who want a practical, structured way to build Business Analysis capability and confidence.
CAREER CHANGERS
For people exploring Business Analysis as a new professional direction.
ALREADY DOING BA-TYPE WORK
For people who already investigate problems, gather needs, improve processes or support change, even if Business Analyst is not their job title.
ASPIRING & JUNIOR BUSINESS ANALYSTS
For people who want more structured practice and a stronger understanding of how Business Analysis is applied.
FOUNDERS & PROJECT PROFESSIONALS
For people who want to strengthen the way they analyse problems, understand stakeholders, define needs and make better business decisions.
RETURNING TO PROFESSIONAL WORK
For people rebuilding confidence, refreshing professional skills or preparing for their next step.
START WITH MODULE 1
Becoming a Business Analyst
Begin with the first module and experience the Good Heart BA Academy learning method before deciding whether to continue further.
- Module 1 Study Guide
- Module 1 Workbook
- OBI.AI support for Module 1
- Practical activities and portfolio work
- Progress Passport start
- Module Completion Record subject to completion requirements
ENROLMENT
Choose how you want to learn.
Start with Module 1 or follow the complete Good Heart BA Academy pathway.
Be first to know when enrolment opens.
Join the Good Heart BA Academy waitlist for launch and enrolment updates.
FULL BA ACADEMY
The complete 12-module pathway
Work through the full Academy, from Business Analysis foundations through to your first end-to-end BA project.
- All 12 modules
- Study Guides and Workbooks
- OBI.AI throughout the Academy
- Practical projects and portfolio artefacts
- Full Progress Passport
- Module Completion Records
- End-to-end BA project
FREQUENTLY ASKED QUESTIONS
Questions about the Academy
A few things you may want to know before deciding whether Good Heart BA Academy is right for you.